Patient Engagement for Growth
"There’s lots of good news in this report. Aesthetic practices are leveraging social media and finding avenues of outreach to engage patients more than ever before. The challenge is to find the solutions that will help practices meaningfully follow up on leads in order to engage and convert potential and one-time patients to life-long clients."
Paul Winnington, Editorial Director, Modern Aesthetics
What's Inside
While quality patient care is always the necessary foundation of a successful aesthetic practice, long-term practice growth requires an understanding
of sophisticated patient engagement. That means knowing how to drive consumer demand while keeping advertising costs low and optimizing marketing lead conversion.
Nearly all aesthetic practices surveyed for this report indicated that providing great patient care was very important. But how are today’s aesthetic healthcare practices maintaining the highest levels of patient care while meeting business growth goals?
Based on online survey responses from nearly 150 U.S. aesthetic practices, this report explores and seeks to understand that question.
About eRelevance Corp.
With the vision to forever change small businesses, eRelevance is pioneering the delivery of big-company consumer engagement to small business as an affordable, turnkey service. eRelevance’s game-changing suite of tech- powered engagement services powers the growth of more than 1,300 small- to medium-size businesses—driving more demand from customers and prospects, lowering their advertising costs and improving lead conversion.
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About Modern Aesthetics
Modern Aesthetics is the source for expert advice on patient care and practice development for cosmetic surgeons. With content by and for clinicians, each edition offers unique perspective and insight regarding the latest developments in aesthetics—from skin care to advanced procedures—and strategies for clinicians to successfully incorporate them into practice.
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